Institute of Event Management


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Event Management in India: A Rewarding and Dynamic Career Path

Behind every professionally executed event, big or small, is event management. If you want to work in event management, you will be in charge of organizing, planning, and carrying out a variety of events, such as charity fundraisers, corporate conferences, weddings and others. A successful career in events involves a wide range of abilities, from the ability to multitask at a high-level during event execution to a talent for meticulous planning. Not everyone can solve problems in a chaotic environment or pick up on details. However, if you believe you have what it takes to work in event planning, look at the following job options; there might be one that suits you.  

This blog examines the specifics of what event managers do, the advantages of working in the field, and how to get started if you are interested in making event management your career.  

What is Event Management?    

Project management for events is known as event management. As the manager, you are responsible for logically, tactically, and artistically considering many aspects of events. You might specialize in event management for a particular industry; prominent fields for event managers include social, political, commercial, religious, musical, scientific, and artistic.  

The days of throwing parties with simply a caterer and a few vendors and doing the rest yourself are long gone; today, there are high expectations. Of course, everything is done on time, so flawless planning and execution are required.  


The Event Management Industry in India    

India’s event business has grown unparalleled in the past several years, primarily due to the country’s extraordinary desire for festivities and get-togethers. Indians’ natural love of events, from lavish weddings to music festivals, business meetings to religious programs, is driving the sector to new heights. This highly modern and traditional cultural phenomenon is changing the face of the event sector and providing too many options for companies and individuals.  


The event industry has experienced fantastic expansion.  

The growth trajectory of the Indian event business has been impressive, with a substantial increase in multiple segments. Industry statistics state that the Indian event management market was estimated to be worth over $1.2 billion in 2020 and is expected to grow to $2.3 billion by 2025, demonstrating an astounding annual growth rate of more than 14%. A growing middle class willing to spend money on experiences, shifting lifestyle preferences, and rising disposable incomes are some of the causes of this exponential rise.  

Some of the primarily celebrated events are:   

  • Weddings: An unforgettable spectacular  
  • Corporate events: Combining entertainment and business  
  • Cultural festivals: Honoring unity and diversity  
  • The digital revolution: Changing the way people attend events  


Career in Event Management – Steps how to start your career in Event Management  

The following three steps will assist you in launching a career in event management:  

  1. Select your area of expertise 

The first step is deciding about the event management career or specialization you want. Many different work opportunities are available for this career path, so you may make well-informed decisions about attaining your goals by finding the job roles that most closely match your objectives.  

  1. Acquire your certifications 

Although there are no specific educational requirements to work in event management, obtaining a degree from an accredited university or a certification or diploma will help you land a position. For example, you could study for a certificate in event management or get a bachelor’s degree in business administration or marketing. Getting a volunteer position or internship while earning your certifications may allow you to obtain relevant work experience.   

  1. Get ready and submit applications for entry-level jobs 

Make sure your resume is in line with the job description of the organization in order to apply for entry-level event management opportunities. Use various online job sites and platforms to locate these openings and submit applications. Additionally, you may reach out to your professional network since they may also be aware of job openings.  


NIEM Event Management course   

NIEM is an excellent event management institute to begin your event management endeavours. The exceptional course syllabus and teaching methodology will help you create a fantastic career in Event management.   


Courses provide by NIEM:    

  • Diploma in Event Management (DEM course):    

A diploma in event management may benefit those pursuing a career in event management. It provides pertinent and helpful information regarding planning, arranging, and executing events.    


  • Postgraduate Diploma in Events Management Programme (PGDEM course):    

A post graduate diploma in event management PGDEM course includes several relevant academic courses covering every aspect of the event industry. In this course, candidates become familiar with the many segments that make up the event management industry.    


  • Postgraduate Diploma in Advertising, Media, and Event Management (PGDAME course):   


The advanced-level PGDAME course allows access to additional event management certificates and specializations. This diploma programme aims to prepare students for connected fields by synthesizing different topics. This postgraduate certificate gives you several chances to improve your skills and abilities. The PGDAME training thoroughly prepares students for the growing demands of industry.   


Skills Required for a Successful Event Manager   

Even a modest event can be intimidating to the uninitiated because the essence of the profession is the same regardless of scale. Not all events are as intricate or complex as the world’s largest events.  

A certain set of abilities is required of event managers to meet the expectations of their line of work. Event organizers must possess the ability to remain composed under pressure because they frequently encounter unforeseen difficulties when working under tight deadlines.   

Furthermore, it is imperative for event organizers to possess the following abilities:   

  • Organizational   
  • Manage the logistics of organizing and executing events through communication   
  • Marketing and promotion, finance and budgets   
  • Client support   
  • Capacity to adhere to a schedule and oversee a challenging task   


Advantages of pursuing an event management career  

Choosing a profession in event management has many advantages, such as:  

  • Human interaction: Working in event management exposes you to a wide range of new individuals. This could apply to event attendees, employees, or other special guests.  


  • Diversity of events: You have the ability to organize a wide range of events, including fundraisers, business meetings, and parties. The variety of events you can manage and carry out is unquestionable. This usually implies that something fresh will happen whenever you throw an event.  


  • Possibilities for travel: Since you frequently have to work on-site while the event is taking place, working in event management often allows you to visit new places.  


  • Job Diversity: If event management is your area of interest, there are many different types of employment in this profession to choose from. It’s up to you to decide which careers fit your choices.  


  • Minimal certification requirements and low start-up costs: The other two advantages of careers in event management are minimal certification requirements and low start-up costs. This implies that you can investigate the route of launching your own company in this industry at a comparatively low cost.   


Job opportunities after event management  

  1. Event Planner 

Event planners handle everything, from high-end galas to seminars. Strong multitaskers are, therefore, an excellent fit for the position. To carry off a faultless event, planners select and set up all the arrangements for food, décor, staff, presenters, and technology before the big day.  

They may even manage massive events like trade fairs or plan intricate conference itineraries for hundreds of attendees.  

Like to be the person who others turn to? When faced with an unexpected change or obstacle during the execution of the event, planners are the first people to come up with a solution. Even while the work might be demanding and fast-paced at times, the sense of satisfaction that follows a successful event is incomparable.  

  1. Wedding Planner 

The wedding industry is huge. Wedding planners are the first choice for couples who want to ensure that everything runs smoothly on their special day. These professionals in the field are well-versed in all aspects of weddings, including cakes, clothes, sound systems, and marriage licenses.  

They assist their clients in making decisions that meet their goals and financial constraints throughout the planning stage. They also relieve the couple’s stress on the wedding day by intervening in matters and choices so that newlyweds can focus on enjoying their special day.  

  1. Venue Manager: 

Managers of event spaces or venues are specialists in their particular areas. They are masters at organizing a fantastic event in their space. They are aware of how the design, flow, and atmosphere of an arena, concert hall, or ballroom will suit a range of events.  

In addition to managing the space, sales and marketing, venue managers frequently assist in promoting forthcoming performances and bringing in new events. They occasionally serve as event coordinators or assist the lead event planner in organizing the ideal event.  

  1. Catering Services Manager 

Do you enjoy eating a lot? The catering manager role could then be ideal for you. Your work is crucial, whether you are responsible for providing food for hundreds of people or creating the ideal five-course dinner for a small gathering. You are indispensable in keeping clients and guests satisfied.  

Most catering managers require formal or intrinsic planning and problem-solving abilities, as well as a background in food preparation.  

  1. Marketing or Communications Manager 

As a marketing or communications manager for a mid-sized business, you can occasionally be in charge of promotional events and other forms of experiential marketing. Your staff will probably at least help you with event marketing.  

Working primarily in marketing with the occasional event can be the best of both worlds. The workload is lively, and you may witness the results of your promotions. 



Event managers are crucial to event success. Some of their roles and responsibilities include financial management, crisis management, coordination, strategic planning, and vendor management.     

With their skill, creativity, and attention to detail, event managers bring ideas to life and create once-in-a-lifetime guest experiences, which adds enormous value to any event management team. NIEM is renowned for offering comprehensive training, among other things. These courses can provide you with the information and abilities necessary to succeed in the exciting event management industry, should you decide to pursue a career in it.    

Enrol in the event management course NIEM offers to gain access to exciting workshops, professional internships, and practical training to unlock a plethora of real-world experience. Our comprehensive curriculum is designed to provide a well-rounded education and covers various event management topics. With our course, you will learn everything you need to thrive in the industry, including how to conceptualize events and handle budgets, vendors, logistics, marketing, and public relations. With our immersive learning programmes, you can become skilful and ready for a profitable career in event management.   


  • Is being an event manager a promising career?  

Students who enjoy planning and organizing events may find a fulfilling career in event management. Opportunities are provided to work in corporate, entertainment, non-profit, tourism, and other areas. In India, the average annual income for an event manager is approximately ₹ 3.9 LPA. However, pay might differ significantly based on several factors, including your level of experience, the location of your workplace, and the kind of events you manage.  

  • Which field is best for event management?  

Numerous job possibilities are available with event management. One can work as a staff coordinator, venue manager, sponsorship or catering manager, social media or marketing manager, or event or wedding planner.  

Following the 12th grade, popular event management courses include the Certificate in Event Management, Diploma in Event Management, and BA in Event Management. Additionally, candidates may register for postgraduate courses such as the MBA in Event Management, the Postgraduate Diploma in Event Management, the MBA in PR, etc.  

  • How do I start a career in event management?  

After your schooling, Undergraduate event management courses are available at many schools and institutions. To start a career in event management:  

  • Obtain the necessary training and credentials.  
  • Acquire experience.  
  • Build your portfolio. Develop your organizational, communication, networking, and problem-solving abilities.  


  • Is there any scope in event management? 

Indeed, there are numerous chances for event management in India. With various events available, such as conferences, weddings, corporate get-togethers, and cultural festivals, India’s events market is growing swiftly. There is great demand for event managers in the workforce. The creation, management, and development of events, including formal parties, corporate conferences, weddings, and celebrations, are all covered in event management courses. 

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